Simplisyt helps you uncover the motivations, emotions, and behaviors that drive your audience. Its built-in tools for thematic and sentiment analysis can help you identify patterns and context that surveys alone can’t reveal. With Simplisyt you get a fuller understanding of the “Why” behind the “What.”
Profile and build focused, cohesive and engaged research communities
Use live discussions, focus groups, and co-creation sessions to capture real emotions and perspectives.
Ideate, explore and engage deeper with your communities to gain richer insights, unearth the unobvious
Effortlessly track progress, monitor and manage show rates, handle recontacts or replacements
Protect sensitive respondent information with strong security features including encryption, access controls, and GDPR compliance
Simplisyt let's you capture deeper insights in real time through all the popular Qual methodologies - be it in-depth interviews, focus groups, live chats, media-rich studies.